Huawei P9 and P9 Plus, The Correct Strategy?

Calmly and at your own pace, following their own timetable and without directly confronting the great rivals of the Smartphone market. This is the strategy that has led Huawei to become the third seller mobile around the world, especially thanks to its spread by international markets.

It is not a matter of a single terminal, it has managed it monopolizing all segments, starting at the bottom and climbing upwards slowly. But series P and Matt have been determining factors to shed the label of cheap Chinese and build an attractive image for the average user.

However, already saw it in the analysis of the Huawei P8, up to now has made large terminals that are still lacking some details to be competing at the top, and not just for introductory price. Succeed models Huawei P9 and P9 Plus we just know? They are still on the right track? Yes and no.

Need for diversification

One of the keys to the success of 2015, perhaps the most important of all, was seized diversification to a same name. It was not only the main model, P8 Max and especially the P8 Lite were able to fish in two stocks as different as they are the phablet and the pure midrange.

That is the starting point of the new edition of 2016. At the moment we have known the central version and an extended version that changes the tagline of Max by the Plus. A decision remaining personality in Exchange for entering the fold that marks fashion.

However, this year there more changes to further justify the existence of different models. If on line 8 the big difference was the size of the screen (next to the battery), with the reduction of 5.7 inches to 5.5 inches of top model, that factor has become the background. However, buyers can look at that, starting in both cases FullHD resolution, P9 mounted panel IPS while the P9 Plus comes with Super AMOLED.

As we know that the raw numbers are still pulling, 2016 models also there is a difference of RAM, since the standard model comes with 3GB and the large 4 GB (there is a version of the P9 with 4G of RAM which will not come to Europe). Surely it is not very decisive for their performance because both move with the new Kirin Hilicon 955 processor, but it works as a promotional differentiator.

It has not yet been announced, but already there are rumors that say we where going to go the third party in question, the so-called Huawei P9 Lite. If leaks are correct, we would be talking about a larger Smartphone and with better performance that had the simplified version of the P8.

Exclusivity, own and license

There is little talk of this milestone, but Huawei has established its own ecosystem of product almost with as much force as the other two giants who pursues from the shadows, Samsung and Apple.

We hartamos us repeat it saturated the market of smartphones, especially in middle and low ranges. And we demonstrate putting front smartphones that are almost identical in design, riding the same pieces of hardware and that run the same applications. The result will be better or worse, the first tests say that is positive, but Huawei You can promote your processors Kirin as an alternative to Qualcomm and MediaTek as it is done with the Exynos.

Although here the greatest potential is in its agreement of collaboration with Leica for the cameras. While all scramble to work with Sony, this old Chinese manufacturer is going to the other side of the world to achieve the signing of a most prestigious best of Germany.

As we explained Kote port in your review detailed to double Huawei P9 camera, it is not a supply agreement, i.e., Leica does not manufacture any component since it is just a certification. However, supposed that he ensures standards of quality that only Panasonic has managed to.

Finally, an aspect which has virtually not spoken in the presentation and that might have had some impact, the technology TouchPlus the extended model. This pressure sensitive screen recognizes only two levels against all three of the competition and we still do not have you found much use, but few rivals that lead.

Is it enough to offset its weaknesses?

The first assessment after knowing for certain the new P9 series is clear: it will continue along the same path has given such good results so far. With a difference, it is no longer so cheap.

Huawei does not seem to have no fear to be followed by the second row of the high-end. A still more careful design line, plus extras as double Chamber, the fingerprint reader or pressure sensor on the display and the exclusive items signed by quality companies continue building a high-end.

Since then been far from great leaders on issues such as the screen or the certification of resistance, and there is still to try to fund this combination between Kirin and Emotion UI to ratify that they offer the performance needed.

Finally is the introductory price factor, in which there has been a clear loss of competitiveness. Huawei has risen 100 euros of the P8 P9 and 200 euros Max P8 P9 plus, even with fewer inches. Much of the success of these years was an image of quality product have been made without the price of the Samsung or Sony, I had some buyers to choose it as the most affordable high-end standard listing. This effect will disappear almost entirely by.

At the moment I can not rating if it is justified by the cost of manufacturing, but the Chinese company can end up paying this overconfidence. We’ll see if the rest of improvements are able to cushion the blow.

First printing with Huawei P9 in video

All about the Huawei P9 and P9 Plus

  • Huawei P9 arrives to try and reinvent the Mobile photography
  • Huawei P9 Plus, dual camera certified by Leica and phablet format
  • So is the double Chamber of Huawei P9, what that Leica has certified it?
  • So the Kirin 955, the new P9 Huawei and Huawei P9 Plus processor
  • Huawei P9, comparative: which is placed between the high-end Android?
  • This has been the evolution of the P range of Huawei to Huawei P9